Artificial Intelligence

Artificial Intelligence

Aug 8, 2025

How to create a SaaS-type AI tool, even if you're not a tech expert

Transform your idea into an AI tool like SaaS or an effective AI chatbot, accessible even to non-technicians.

About

Justin Cappelle

I am Justin Cappelle, a freelance web developer in Switzerland, specializing in creating customized, high-performance websites optimized for SEO. My goal: to transform your online presence into a true growth driver. Contact me for a free audit of your site.

Today, artificial intelligence is no longer reserved for large corporations or seasoned developers. Creating an AI tool like SaaS (Software as a Service) is now accessible to everyone, even if you're not familiar with the digital world.

In this article, I will walk you through, step by step, how to turn an idea into an online service based on AI. We will also see why creating an AI chatbot—for example, a personalized assistant like ChatGPT, but tailored to your needs—is much simpler and faster than you might imagine.

1. Understanding what an AI tool like SaaS is

An AI tool like SaaS is an application hosted online, accessible from a browser, that leverages artificial intelligence to provide an automated and intelligent service.
This can include:

  • An AI chatbot capable of answering your clients’ questions 24/7

  • An automatic document analysis tool

  • A management assistant for your business

  • A specialized translator for a specific industry

The power of the SaaS model is that your users don’t have to install anything. Everything is online, and you can easily evolve the tool.

2. Why even a non-technical audience can get started

Contrary to what one might think, creating an AI tool like SaaS doesn't necessarily require coding skills. Today, low-code and no-code solutions allow you to build interfaces and connect AIs without entering a single line of code.

By consulting a freelance web developer like myself, you can:

  • Clearly define your idea

  • Obtain a functional prototype quickly

  • Launch your service and test your market in just a few weeks

3. Concrete example: creating a 100% customized AI chatbot

An AI chatbot is probably the most in-demand tool today. Imagine a virtual assistant that perfectly understands your business, your products, your vocabulary, and automatically answers your clients’ questions.

You could, for instance:

  • Offer instant customer service on your site

  • Guide your visitors in their product choices

  • Automatically respond to frequent inquiries by email or messaging

💡 Tip: An AI chatbot like ChatGPT, but 100% tailored to your business, can be developed much faster and more cost-effectively than you think. I currently offer this service exclusively, but not for long.

4. Marketing tips for a successful launch

Even if your tool is excellent, it needs to reach the right people. Here are 3 key tips:

  1. Speak your users’ language: if targeting an older audience, avoid technical jargon and explain concrete benefits.

  2. Offer a free trial or demonstration: it’s the best way to convince.

  3. Focus on simplicity: a clear interface, visible buttons, and a unique, easy-to-remember promise.

5. Why working with an expert changes everything

I am Justin Cappelle, a freelance web developer and expert in creating web and AI tools. I assist businesses, freelancers, and organizations in turning their ideas into concrete and profitable applications.

📌 Currently, I offer:

  • The creation of custom AI SaaS tools

  • The development of personalized AI chatbots for websites and applications

  • Complete support, from idea to marketing launch

💬 Special offer: I offer a free audit of your project to assess its feasibility and provide you with a clear plan. Contact me now, as this offer is time-limited.

Conclusion
Creating an AI tool like SaaS or an AI chatbot is no longer reserved for experts. With the right approach, the right tools, and professional support, you can launch your service quickly and reach your audience, even if you’re not from the digital world.

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The blog that captivates and converts

Sharp insights, actionable advice, and zero fluff. If you want a website that attracts, engages, and sells, this is the place to be.

Client Testimonials

The blog that captivates and converts

Sharp insights, actionable advice, and zero fluff. If you want a website that attracts, engages, and sells, this is the place to be.