NaturaSoins

A complete redesign for a reflexology and natural therapies practice. Migration to a modern stack (Next.js, Payload CMS) to take performance and search rankings up a level.

Technologies
Next.js, Payload CMS, Tailwind CSS
NaturaSoins

The challenge

NaturaSoins is a reflexology and natural therapies practice that needed a fresh start on solid foundations.

The existing site was slow, the page structure was not built for search and the mobile experience fell short. The goal: a complete redesign with a fast, well-structured site able to bring in new clients through Google.

The solution

I rebuilt the site from scratch with Next.js, Payload CMS and Tailwind CSS.

Every page was rethought to showcase the reflexology and natural therapy treatments, with an optimised SEO structure. The Payload CMS back office lets the practice manage its content independently. Performance improved dramatically, with loading times cut by a factor of three. The SEO was reworked in depth to position the practice on the local searches that matter.

The results

  • Loading times cut by a factor of three with Next.js
  • Page structure completely rethought for SEO
  • Intuitive Payload CMS back office for self-managed content
  • Custom design suited to the world of wellbeing
  • Local SEO optimised to attract nearby clients
  • Flawless mobile experience on every device

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